Monday, January 22, 2018
Orange County California Delegation Visits Qatar And The UAE To Launch Shopping And Real-Estate Travel Campaigns
10-27-2015
The President and CEO of Orange County Visitors Association (OCVA), California, Mr. Ed Fuller, together with representatives from Visit Anaheim and Fairmont Newport Beach.

The President and CEO of Orange County Visitors Association (OCVA), California, Mr. Ed Fuller, together with representatives from Visit Anaheim and Fairmont Newport Beach, are visiting Qatar and the United Arab Emirates from October 25-27, 2015 for a series of strategic meetings and promotional activities to attract and increase the number of Middle Eastern visitors to the heart of Southern California. A key highlight of the mission is the official consumer launch of ‘The OC & ME’ campaign which targets families and shopping enthusiasts with complimentary VIP shopping experiences and thousands of dollars-worth of discounts and added value services. The campaign has been given a boost with Etihad Holidays combining the campaign with specially-priced fly and stay offers.   

In addition to “The OC & ME’ packages, OCVA will also launch a new campaign, the first of its kind for the region, called The O.C. & Sotheby’s ‘Own a Piece of Paradise’ Holiday Package, which offers potential investors not only the shopping advantages of the OC & ME Campaign, but includes complimentary tailored tours of Orange County’s premier luxury condominiums, apartments and villas that are available for purchase. 

The three-day promotional mission will see the delegation visit Doha, Dubai and Abu Dhabi.

Says Ed Fuller, President and CEO of Orange County Visitors Association: “This summer there was an obvious and visible increase in visitors from the G.C.C. to Orange County. The experience for both visitors and the local communities has been overwhelmingly positive. So much so that we even saw a number of G.C.C. visitors buying OC apartments and villas. We want our Middle Eastern guests to enjoy the OC not only for a season, but throughout the year. To encourage visitation we have launched the OC & ME campaign to extend right through until the end of May 2016. And with the launch of the new ‘Own a Piece of Paradise’ package, we hope visitors will even stay longer and become residents.”    

During the mission’s visit to Abu Dhabi, OCVA will also launch a new marketing and promotional campaign in partnership with Etihad Holidays, which includes the launch of attractive holiday offers that include Etihad Airways flights departing from Abu Dhabi to Los Angeles, 3 night’s accommodation in the OC, special OC shopping discounts and complimentary VIP shopping experiences, all starting from as low as AED 6,799 per person. The packages can be booked between November 1 – 30, 2015 for travel between November 1, 2015 to January 31, 2016. 

For more information contact your local travel agent and ask for Etihad Holidays.

For more information regarding the ‘The OC & ME’ and ‘Own a Piece of Paradise’ holiday packages simply contact your local travel agent or the Orange County Visitors Association Middle East Office at: visittheocme@aviareps.com 

 

 


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